Co-operative Bank: Banking on Better Commutes with Workride
At The Co-operative Bank they’re all about helping their customers bank better, and for their people to experience better in their day-to-day. As a B Corp certified bank with a long-standing commitment to people and the planet, The Co-operative Bank fosters a collaborative in-office culture while providing flexible work options and wellbeing support to encourage a positive work-life balance.
So, the opportunity to partner with Workride - New Zealand’s ride-to-work benefit program - was a natural fit. The program delivers tangible, long-term sustainability outcomes, while reinforcing the bank’s commitment to its people.
Going live in early 2025, the partnership allowed employees to access a 12-month salary sacrifice arrangement and save 32-63% on the cost of any bike, e bike, or scooter. This makes choosing a lower carbon commute both accessible and financially rewarding. Better for the planet, better for our wellbeing, and a step toward a more sustainable future for the Co-operative.
The Co-operative Bank introduced the program because it aligns strongly with the organisation’s identity: balancing purpose with profit, reducing environmental impact, and supporting the wellbeing of its team.
“As a B Corp certified organisation, The Co-operative Bank integrates social and environmental performance into its everyday operations. Partnering with Workride is part of a wider ecosystem of initiatives and partners helping the bank live its purpose of “growing together and sharing the gains.”
Camilla Read - Climate & Sustainability Lead, Co-operative Bank
For The Co-operative Bank, it wasn’t just about offering the benefit - it was about ensuring the process was intuitive and valuable and that’s just how their team have found it to be.
“I was excited to recently take part in the Workride pilot and to be able to purchase a new e-bike through the scheme. The process was really straight forward and the communication I received directly from Workride whom had oversight of each step from registration to purchase and collection was efficient, straight forward & prompt. It was great!
“Well done to The Co-operative Bank, participating in the Workride scheme aligns very much with our B Corp status as well as offering a tangible financial benefit to staff looking to further enhance their lifestyle and reduce their own carbon footprint.”
Brendan Wright, Manager Customer Banking, New Plymouth branch
It’s a program that directly supports long-term, sustainable outcomes for people and the planet and another way of showing our customers that they’re supporting a business that balances purpose with profit.
We are excited to build on this partnership in 2026 and support more of their kaimahi to jump on bikes!
Ready to make a difference for your team? Contact Workride today and discover how you can elevate your employee offering.
